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Sales & Distribution Modeling

Critical to a functional, revenue-driving strategy is the need to align distribution to effectively and efficiently deliver the organization’s products and services to target customers – directly and/or through intermediaries.

Of course, given the myriad alternatives offered by competitors and the changing needs and expectations of buyers, it is essential that the distribution system not be developed in a vacuum (just to chase short-term sales) but instead is aligned with the overall business strategy (what are we really trying to achieve, with what markets).

DeSola Group has significant experience helping organizations across numerous industries think through and align their value chains and distribution models to drive revenue growth (with consumers, intermediary channels, institutional sales, etc.).